Credit Suisse: Metaverse to push data usage by 20 times worldwide by 2032
Even moderate usage of metaverse will increase global data usage by 20 times over a decade and firms such as India telcos Bharti Airtel and Reliance Jio are poised for “suitable benefits” from this surge, as per a Credit Suisse report released on February 17th. However, the Metaverse technology might not be mature till 2030.
“Internet traffic is already 80 percent video and has been growing at a 30 percent compound annual growth rate (CAGR). Our team projects that even modest metaverse usage could drive a further 37 percent CAGR in the next decade to 20x current data usage,” the Credit Suisse report said.
Metaverse enables individuals to immerse in a virtual world through augmented reality and virtual reality. AR and VR are also expected to boom and metaverse has “enormous potential to further expand screen time and drive more bandwidth consumption”, the report added.5G will support the metaverse ecosystem and emergence of “6G” will enhance use cases, Credit Suisse said, adding that the gaming segment is expected to be an early adopter of metaverse. According to the survey, gaming is in its early stages in India, and mobile gaming is now being pushed by mobile phones as a result of the introduction of inexpensive smartphones and 4G broadband services.
“Mobile internet remains the key medium for Indian users to go online, given relatively low fixed broadband penetration. The share of mobile gaming in online games is expected to increase.”
Augmented Reality and Virtual Reality are projected to grow because these are the technologies essential for accessing the Metaverse, augmented reality and virtual reality are projected to grow. While 5G services (?) will sustain the Metaverse environment, the introduction of 6G (undefined ?) will expand Metaverse use cases, according to the report.
“Given the low fixed broadband penetration, mobile internet remains the primary way for Indian people to connect to the internet. The proportion of mobile gaming in online games is predicted to grow in the future.”
The report did acknowledge that it is “too early” to determine the impact of metaverse on revenues of Indian telecom companies, but “Airtel (with 17% of revenues from fixed line) and Jio are well placed to benefit from the surge in data usage driven by metaverse in the latter half of this decade”.
The report says fixed broadband penetration in India will increase to 9% in the current fiscal from 6.8% in FY2020, and rise to 12.6% by FY2025 driven by continued demand for data and telcos’ push to improve use of their fiber infrastructure.
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20x is a huge increase. I wonder how the growth in upstream demand will compare to the downstream? One has to think that a robust upstream path will be more important than ever given the interactivity inherent in the metaverse.
The Metaverse Is Quickly Turning Into the Meh-taverse- Disney and Microsoft both closed projects tied to the digital realm this month
The metaverse was a hot thing in tech less than two years ago, but is now facing a harsher reality. Slow user adoption, driven in part by expensive hardware requirements and glitchy tech, and deteriorating economic conditions have put a damper on expectations the metaverse will drive meaningful revenue soon. Recently:
-Walt Disney Co. has shut down the division that was developing its metaverse strategies,
-Microsoft Corp. recently shut down a social virtual-reality platform it acquired in 2017.
-Meta Platforms Inc. (formerly Facebook) is focused more on artificial intelligence, CEO Mark Zuckerberg said on an earnings call last month.
Meanwhile, the price for virtual real estate in some online worlds, where users can hang out as avatars, has cratered. The median sale price for land in Decentraland has declined almost 90% from a year ago, according to WeMeta, a site that tracks land sales in the metaverse.
“What many people are coming to realize is that this transformation is farther away,” said Matthew Ball, a venture capitalist and author of a book about the metaverse.
Tech companies have been slashing jobs and abandoning projects deemed nonessential. Mr. Zuckerberg, who championed the metaverse as the next iteration of the mobile internet a mere 18 months ago, dubbed 2023 “the year of efficiency.” His company laid off 11,000 employees in the fall and said this month that it would cut a further 10,000 positions and various projects, including some that are based in its metaverse division, the Journal previously reported.
“A lot of companies and businesses understandably feel like if they need to reduce head count or spending overall, this kind of category would seem to be a pretty easy target,” said Scott Kessler, a tech-sector analyst at research firm Third Bridge Group. Investments in artificial intelligence promise returns in the nearer term, he added.
“All these things that are going on, related to AI, seem to be able to be used and leveraged now,” he said. With the metaverse, “no one knows when you’re going to reach critical mass.”
Even at the height of the metaverse craze, some tech executives were less enamored with online realms. “I want to try and work on technologies that bring people’s heads up—get them to enjoy the real world,” David Limp, senior vice president of devices and services at Amazon.com Inc., said at The Wall Street Journal’s Future of Everything Festival last year.
Meta has spent billions of dollars trying to build out the metaverse since changing its name. But its flagship app, Horizon Worlds, struggled to gain and retain users within the first year after the renaming, according to internal documents viewed by the Journal. Sales of its Quest 2 virtual-reality headsets, which are used to access Horizon Worlds and other virtual-reality apps, were also down in the most recent quarter, the company said.
Mr. Zuckerberg isn’t walking away from the metaverse, signaling that it remains a long-term focus for the company after AI. “The two major technological waves driving our road map are AI today and, over the longer term, the metaverse,” he said last month.
On that call, “AI” was mentioned 28 times. The word “metaverse” was mentioned on seven occasions. Meta didn’t respond to a request for comment.
The pivot at Disney comes amid its recent leadership change and restructuring. Chief Executive Robert Iger returned to the company in November and has started slashing costs. The company last month said it plans to cut 7,000 jobs and reduce costs by $5.5 billion.
Microsoft also bet big on the idea of online digital realms, though struggled with implementing that vision. In addition to shutting down AltSpaceVR, the company’s work on augmented-reality headsets was plagued by problems, the Journal reported last year. The company has since restructured the HoloLens team and trimmed its budget, the Journal has reported. Microsoft said it “remains committed to the metaverse” with both hardware and software tools.
Smaller companies such as Decentraland and the Sandbox where users have been able to buy virtual land and build their own worlds have seen some of the most success so far. But even so, land sales are down. The median price per square meter in Decentraland has dropped from about $45 a year ago to $5, according to data from WeMeta, the firm that tracks the sales.
A spokesperson for the Decentraland Foundation, which oversees the platform, said land sales aren’t indicative of user growth. A spokesperson for the Sandbox said all of the new land they have put up for sale over the past six months has sold out.
Despite a broad reduction in metaverse engagement, the online realms can still draw eyeballs. Decentraland, which saw a 25% decline in active users from November to January, is seeing an uptick this week from Metaverse Fashion Week, an event where brands such as Dolce & Gabbana and Tommy Hilfiger are participating, according to DCL Metrics, a site that tracks users in the digital realm.
“It is obvious that hype around the metaverse has receded. But we should not mistake this for a lack of progress,” said Mr. Ball, the venture capitalist who is bullish on the metaverse. “Change isn’t that fast.”
https://www.wsj.com/articles/the-metaverse-is-quickly-turning-into-the-meh-taverse-1a8dc3d0