Astound Broadband to launch MVNO service powered by T-Mobile
Astound Broadband (Astound), the sixth-largest U.S. cable provider, will soon debut its new Astound Mobile service, powered by T-Mobile. Known for its award-winning customer service, Astound will make its mobile offering available to customers in approximately 4 million homes currently passed by the company across 12 states.
The service will be exclusively available to Astound home internet customers who are eligible residents in Massachusetts and Corpus Christi, Midland-Odessa, Temple, and Waco Texas in June. The company plans to continue to launch Astound Mobile in its remaining markets by the end of the year.
“Astound’s entrance into the wireless market comes at a time when the need for fast, reliable, high-value broadband and mobile services is at an all-time high and more critical than ever,” said Jim Holanda, Astound CEO. “Through our relationship with T-Mobile, we’ll bring exceptional choice, value and savings, and competitive, award-winning services that customers need to stay connected to their world.”
“Astound has a collective commitment to serving customers with innovative technologies and award-winning customer service in the regional broadband marketplace. By choosing the T-Mobile nationwide network, Astound will further their commitment by creating custom applications that benefit their customers beyond their home or business on T-Mobile’s nationwide 5G network,” said Dan Thygesen, Senior Vice President of T-Mobile Wholesale and head of T-Mobile’s growing wholesale business.
Astound’s mobile product will leverage the nation’s largest, fastest and most awarded 5G network through T-Mobile and will offer a variety of plans that when bundled with Astound’s ultra-fast, award-winning internet service, customers will have access to savings and competitive offerings. Astound will offer two “pay by the gig” plans and two unlimited talk and text plans. Customers can choose a plan whereby they only pay for the data they need or they can expand to an unlimited plan with data allotted to each user. Customers will be able to stream, browse, talk and text with confidence knowing Astound Mobile runs on T-Mobile’s powerful network with 5G service in all 50 states.
Astound didn’t reveal the price of its mobile plans today but said it will offer a variety of plans bundled with its internet service, including two “pay by the gig” plans and two unlimited talk and text plans. Customers can choose a plan whereby they only pay for the data they need or they can expand to an unlimited plan with data allotted to each user, according to the press release.
Astound Broadband is comprised of organizations formerly known as RCN, Grande Communications, Wave Broadband and enTouch. The company’s markets include Chicago, Indiana, eastern Pennsylvania, Massachusetts, New York City, Maryland, Washington, D.C., Texas and regions throughout California, Oregon and Washington.
Last month, Astound, which is the sixth largest U.S. cable provider, announced that it had partnered with Reach, the software-as-a-service company, to offer mobile service.
On a net basis, cable accounted for about 75% of total industry phone net additions in Q1 2023, according to analyst Craig Moffett. Combined, cable now serves nearly 12 million wireless subscribers.
Earlier this year, the National Content & Technology Cooperative (NCTC) made arrangements with AT&T to provide its members with a white-label MVNO service. Reach also is involved in that deal.
About Astound Broadband:
Astound Broadband (astound.com) is the sixth largest cable operator in the U.S., providing award-winning high-speed internet, broadband communications solutions, TV, phone services, and fiber optic solutions for residential and business customers across the United States. Astound Broadband is comprised of organizations formerly known as RCN, Grande Communications, Wave Broadband, and enTouch. The company services Chicago, Indiana, Eastern Pennsylvania, Massachusetts, New York City, Maryland, Washington, D.C., Texas, and regions throughout California, Oregon, and Washington.
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